DEMAND THE IMPOSSIBLE! - Posters from the 1968 Paris Uprising.
An essay on the Atelier Populaire written by Mark Vallen.

Paris 1968. Pent-up anger and frustration over poverty, unemployment and the conservative government of Charles de Gaulle gave rise to a mass movement for sweeping social change. In the month of May, Workers and Students took to the streets in an unprecedented wave of strikes, walkouts and demonstrations. By May 18th, 10 million Workers were on strike and all Factories and Universities were occupied. During those days of turmoil the ATELIER POPULAIRE (Popular Workshop) was formed. The faculty and student body of Paris' main Art School... the Ecole des Beaux Arts, were on strike, and a number of the students met spontaneously in the Lithographic Department to produce the first poster of the revolt, "Usines, Universities, Union!" (Factories, Universities, Unite!).

On May 16th, Art Students, Painters from outside the University, and striking Workers decided to permanently occupy the Art School in order to produce posters that would, "Give concrete support to the great movement of the Workers on strike who are occupying their factories in defiance of the Gaullist government." The posters of the ATELIER POPULARE were designed and printed anonymously and were distributed for free. They were seen on the barricades, carried in demonstrations, and were plastered on walls all over France. Their bold and provocative messages were extremely influential and still resonate in our own time. The handful of brilliant poster designs presented here embody the very essence of Art activism, and represent just a fraction of the enormous output of the Popular Workshop.

If you have any questions regarding this exhibit you can contact me at; vallen@art-for-a-change.com

The heart of the Worker's struggle was brilliantly conveyed by this image. The poster calls for a militant plan of action in opposition to corporate control, and exhorts Workers to seize their workplaces with the slogan, YES TO OCCUPIED FACTORIES! Here a Factory building has been cleverly reduced to an immediately recognizable abstraction, the Factory's chimney serving as the third letter in the word YES. A companion poster exists that shows a Bosses Cigar as the smoking chimney. That poster, emblazoned with the word, NO, is a clear rejection of a workplace not under direct Workers control.

Yes to Occupied Factories

Reforms Chloroform

Workers and Students viewed with suspicion the minor concessions and compromises granted by the conservative government. Such reforms were seen as an attempt to "buy off" the uncommitted, and those who entered into talks with the conservative government were viewed as "Class collaborationist" traitors ready to sell out the strikers for personal gain. This poster, titled, REFORMS CHLOROFORM, warns the viewer not to accept reforms meant to weaken the People's movement.

The title of this poster is FREE PRESS. The simplicity, directness, and clarity of mind displayed in the Paris '68 posters often can take one's breath away. While this poster's visual style is primitive at best... it's message is extremely sophisticated. On one hand the poster conveys the idea that the press is controlled by the Police, the authorities, the State, and nothing but the Police version of reality rolls off the newspaper presses. On the other hand... the poster is telling us that a truly free press squashes Police State lies and government fabrications.

Free Press

We Are All Undesirables

Daniel Cohn-Bendit was a radical young leader in the Paris revolt. His provocative ideas and Anarchist proclamations struck a chord amongst the young. Bendit was denounced by the conservative press as a "Jew, a German, and an undesirable." The immediate artistic response was this poster. Soon millions were chanting in the streets the slogan found on the poster... WE ARE ALL UNDESIRABLES!

This poster titled, RETURN TO NORMAL, describes the twin diseases of complacency and apathy. Since it was widely felt by the striking Students and Workers that their paralyzing strikes should continue until the conservative government fell... this image originally mocked those who sought a quick end to the strikes and a restoration of "business as usual." Like many of the best Paris '68 posters, the message resonates in the present and continues to comment on those who refuse to participate in anything except consumerism.

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